What do you get, when a stylist and a model team up?
Yes, a super stylish store in Mitte.
Dana Roski and Joyce Binneboese are the owners of the store “Wald” in Berlin. It is located close to Hackescher Markt, an area crowded with fashionable people (so, actually the perfect location for a fashion store if you look at it). Nevertheless since a longer time the stores around here have become a bit more upper price class. That’s why the two girls want to keep their own price tags at a “low” but not cheap level. You will find a range from 15 Euros up to 500 Euros. It is not like walking into Acne and wincing because you can’t afford anything.
Their style is a good mixture and you find a lot of Scandinavian designers such as Carin Wester. Their intention was to create a store were you feel relaxed and cool and that the clothes reflect what they would wear themselves. Your are warmly welcomed to come in and try everything on.
I myself fell in love with a red pair of leather pants, cosy knitwear in a soft creme colour and some silk blouses. I will be back for sure!
Alte Schoenhauser Straße 32 c
10119 Berlin, Germany